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The Bushido of Bitcoin

Written by Aleksandar Svetski, The Bushido of Bitcoin is a philosophical exploration of virtue, culture, and civilization in a Bitcoin standard world. After two years and six drafts, Svetski launched the project on Geyser — offering exclusive pre-orders, limited editions, and collector’s items that quickly captured the attention of the Bitcoin community.

The project raised nearly 39 million sats (~$26K) from over 300 contributors, proving how deep conviction, creativity, and consistent proof-of-work can turn an idea into a movement.

What Made the Project Successful

  • Consistent public presence: Svetski actively promoted the book across podcasts, X, Nostr, and publications — leveraging his reputation and years of philosophical work.

  • Premium limited editions: Handcrafted, numbered leather-bound and art editions elevated the book into a collector’s piece.

  • Powerful storytelling: A cinematic intro video went viral, visually distilling the book’s message and driving engagement.

  • High-impact network: Behind the scenes, Svetski built strong relationships with Bitcoin creators, amplifying reach and trust.

  • Differentiated message: Instead of “Bitcoin fixes this,” the book explores who we must become in a Bitcoin world — setting it apart from technical or economic works.

Features Used

  • 📦 Product Sales: Offered print, hardcover, and audio editions directly through Geyser.

  • 🌍 Global Shipping: Sold and shipped books to supporters worldwide.

  • 🗞️ Updates: Posted progress updates, milestones, and shipping notifications to keep contributors informed and engaged.

Impact Snapshot

  • 38,995,107 sats raised (~$25,869)

  • 308 contributors

  • 6+ products sold worldwide

  • Viral launch video reaching the global Bitcoin community

  • One of Geyser’s most recognized book campaigns

Featured Links & Media

Explainer video

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